Agency: The Propaganda Agency

Client: Gen-M

‘Far and away the best prize that life has to offer is the chance to work hard at work worth doing.’
Franklin D Roosevelt

  • Role Art Director / Writer

A national 6 sheet campaign with heavy focus on M25 area

The idea was used across their digital presence - on their website...

...their social media platforms...

It was also applied to Gen-M's logo

Along with Gen-M's brand partner's logos... media posts...